Our Corporate Social Responsibility adheres proactively to promote the public interest by encouraging community growth and development.


We ensure that we are a law-abiding, with ethical standards and international norms. We strive to achieve the world class environmental performance.


We work together with all stakeholders including various governments and health bodies to ensure that the public is given all relevent and accurate information on the risks of tobacco consumption while ensuring our packs and primary packaging carries visible health warnings.


Our marketing takes the leading role to market our brands to adults consumers only while balancing the interests of both smokers and non-smokers.